PLEDGING TO GO GREEN: FIBA 3X3 ASIA CUP CHAMPIONS SUSTAINABILITY EFFORTS BEYOND THE TOURNAMENT

• Athletes from 24 countries take public transport to reduce carbon footprint
• New sustainability e-pledge wall to commit more to grow sustainability efforts
• New education booth showcases upcycled old sport equipment

SINGAPORE, 2023, MARCH 30 – Encouraged by the success of FIBA 3×3 Asia Cup sustainability efforts last year, local event organisers Sport Singapore (SportSG) and Singapore Sports Hub are going “green” again. Embracing the theme “Reducing and Reusing through Sport,” the organising committee has put in place a suite of sustainability initiatives that prioritises eco-friendly options and drive outreach efforts to raise environmental awareness.

Train-ing Together

To reduce carbon footprint, all athletes from 24 countries are encouraged to take public transport to the competition and training venue at Singapore Sports Hub’s OCBC Square. All athletes, event officials and volunteers are issued a FIBA 3×3-branded EZ Link card loaded with credit for their travels.

Outreach and Education Efforts

Additionally, organisers plan to raise awareness of the benefits of living sustainably via public outreach initiatives. In support of the Singapore Green Plan 2030 “Sustainable Living” pillar, a new pledging initiative – a sustainability e-pledge wall – will be rolled out for the first time to encourage spectators and the community to commit to a good eco-cause. Anyone can pledge to bring their own water bottle to events, take public transport to events and reduce waste by upcycling old sport equipment.

Volunteers from Team Nila’s ‘Active Farmers’ interest group will showcase old sport equipment upcycled into functional everyday items. Waste reduction and recycling are intrinsically a part of all operations where recyclable materials will be used, amongst other go-green efforts.

Sustainable Operations

Water dispensers will be made available across the competition grounds to allow athletes and spectators to refill their water bottles. Food at the athlete’s food village will also be served in biodegradable containers to complement waste recycling efforts.

Where possible, signage and branding used at Singapore Sports Hub will be digitised, reducing the number of printed materials needed. Physical signs and branding will not feature dates so that the materials can be reused for future events.

“FIBA 3×3 Asia Cup continues to serve as a model for sustainable sporting events in Singapore. Aligned to the theme of ‘Reducing and Reusing through Sport,’ we hope that the efforts we’ve taken to minimise our carbon footprint, reduce waste and increase outreach efforts, inspires individuals and organisations to live, work and play sustainably”, said Marcus Tan, Chairman of the organising committee and Chief, Sport Development Group, SportSG.

Over the next 5 days, a record 43 teams from 24 countries will battle it out on court at Singapore Sports Hub’s OCBC Square. The winners of the FIBA 3×3 Asia Cup 2023 – if not already qualified – will qualify for one of the FIBA 3×3 Olympic Qualifying Tournaments which will take place in 2024. This marks a step closer for teams to win a chance to qualify for the Paris 2024 Olympic Games.

Tickets are available from $5 at https://www.sportshub.com.sg/events/fiba-3×3-asia-cup-2023.

For further information about 3×3, please visit https://www.sportshub.com.sg/events/fiba-3×3-asia-cup-2023.

Source: FIBA 3×3 Asia Cup

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